Wrexhams Ownership: Peering Through The Smoke And Mirrors

8 By Ian  |   The Ball  |   March 5, 2011  |     12

It has been another week of spin, mixed messages and division at Wrexham FC, but by the time of the kick-off in their match against Forest Green Rovers this afternoon their supporters may have a better idea of who the new owners of and investors their club are. It is important to differentiate between “having a better idea of” and actually knowing, because we know no more about who the investors behind the Booth bid are than we did at the very beginning. Meanwhile, the club may be left a laughing stock by the public nature of the divisions within the club’s support and the peculiar way in which the decision over who the preferred bidder for the club will be made.

Being Wrexham, this isn’t a decision that could merely made by the means of a press statement or even a press conference. A club with an apparently natural flair for making a drama out of a crisis, the preferred bidder was due to be announced with the opening of an envelope before today’s match. It’s uncertain whether this is still to go ahead, but the whole process has taken on the air of a badly-produced episode of The X-Factor, with much of the thin veneer of democracy that this programme provides. The only problem with this is that, in any meaningful sense, it isn’t a democracy. There is no “vote” that can be taken on the matter. Wrexham supporters can only keep their fingers crossed and hope for the best.

Booth’s intransigence towards the Wrexham Supporters Trust may have been knocked slightly by the resignation of board member Lindsay Jones at the start of the week. In an open letter, Jones stated that was under “intolerable pressure” and he feared he was being set up as the “fall guy” if attempts to buy the club failed. This shifted the focus of the matter of Booth’s relationship with WST. Was it a clash of personalities that was the reason behind her refusal to deal with them, or was there something more fundamental at play?

On Wednesday, the local council finally knocked some heads together with the announcement that there would be aa meeting between Booth and the WST. We can only speculate as to the reason behind why Booth, having previously stated that she wouldn’t work with the Trust, so why the change of mind? Work being carried out around The Racecourse Ground isn’t complete and still needs the council’s support to be finished. Were the council using this leverage? Does Booth feel (or perhaps even know) that her bid is already home and dry and that throwing one or two platitudes in the direction of the Trust may smooth things over for her further down the line? We can only speculate.

After the meeting, a statement was issued confirming that an announcement would be made at 2.50 this afternoon. The feeling that this is already a done deal, however, has grown throughout the week and this intensified with the appearance of a banner supporting the Booth bid attached to the back of one of the stands at The Racecourse Ground itself. This could only, presumably, have been done with the permission of the club (or, at the very least, somebody within the club with the authority to grant permission for it to be done). It is this sort of behaviour that could lead us to conclude that the Booth bid is already the preferred bidder in this process and such actions are only likely to make some believe that WST are being led a merry dance by everybody at the moment. It has since been stated that there have been five bids for the club, but it is almost impossible to differentiate between truth, overstatement and fiction at present. It wouldn’t be unimaginable if there was a nasty sting in the tail for the Trust, or the supporters in a more general sense.

Amid all the smoke and mirrors, however, several questions remain unanswered. It’s not a matter of opinion whether Stephanie Booth fails the FA’s Fit & Proper Persons Test – she does fail it. Unless the FA is prepared to make an exception for her, she will not be able to either take a directorial position within the club or act as if she is (using a shadow directorship) until the end of February next year. What is the ownership of the club going to look like if (or when) her bid is successful, and who will be the directors? Who is funding her bid? Is she intending to put £4m into Wrexham FC out of the goodness of her heart?

Despite the fact that the myth of democracy – the last couple of weeks have been a popularity contest and nothing more – was merely a thin veneer, the last few weeks and possibly the next few weeks will determine the future of Wrexham FC and supporters had their say, even if this say was grossly overstated. The position of WST within the culture of the club feels weaker than it did a month or so ago, and only time will tell whether it will go on to have any meaningful say in the running of the club. The truth of the matter is that, for all the talk of joint bids and pulling together, the divisions between the support at Wrexham FC feel, if anything, greater than ever and we have warned of the dangers of falling prey to divide and conquer tactics on this site before.

If nothing else, Wrexham supporters had better hope that WST isn’t called upon to save the club in a few years’ time. Considering what has been said of them over the last few weeks, they could be forgiven for saying, “no thanks”. Most supporters are still holding out for a joint bid – whether this is feasible or desirable is another question altogether. This is where Wrexham are now. There has been an undercurrent of nastiness about this whole process so far, none of which points towards a community club, which is  what many want – albeit arguably by different means – ever being seriously possible. They opportunity was certainly there, but distrust, disinformation and old enmities make it impossible to see the support wanting to all pull in the same direction. It seems unlikely that pulling a name out of an envelope this afternoon will paper over these cracks.

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Ian began writing Twohundredpercent in May 2006. He lives in Brighton. He has also written for, amongst others, Pitch Invasion, FC Business Magazine, The Score, When Saturday Comes, Stand Against Modern Football and The Football Supporter. Ian was the first winner of the Socrates Award For Not Being Dead Yet at the 2010 NOPA awards for football bloggers.

  • March 5, 2011 at 12:31 pm

    Chris R

    Sums up the whole situation so well. Not a great chapter in the history of the club.

  • March 5, 2011 at 6:23 pm

    Al M

    The opening of the envelope mentioned earlier in the article did indeed happen.

    When I arrived there was a group of American Cheerleader type girls with red and white pom poms dancing.

    Then ms Booth with a microphone announced that in the envelope the result of who the owner of the club would be (she said there were 5 bids). She said that she did not know what was in the envelope but whatever was in it the crowd had to unite and get behind whoever the successful bidder was. She added that the current owners did not want to be present and despite being invited neither the ‘Wrexham Supporters Club’ (assumed she meant the Wrexham Supporters Trust).

    The opening of the envelope presented some difficulty as it was stapled and she had difficulty opening the envelope.

    Finally it was opened and she read the contents. To be honest hard to hear but something on the lines that the club would be a community club led by her and 3000 copies of the business plan would be available at the end of the game. I did not see any handed out.

    She said no one person would profit from the club again and the barracking had to stop against the current owners from both the terraces and the internet or they would seek a quick cash deal and the club would be lost for ever.

    The crowds reaction was mixed, some who had heard it all before where some were clapping or cheering.

    She then called for a rendition of the Welsh National anthem which I have to say I have never heard with such little enthuasism in Wales, lack of community singing.

    I dont know if the bid is sound or viable but I do know that I have never seen such a bizarre way to announce such an important step but it is the Wrexham way..

  • March 5, 2011 at 7:56 pm

    Latest Two Hundred Percent article - RedPassion.co.uk - Wrexham

    […] Two Hundred Percent article Wrexham's ownership: peering through the smoke and mirrors […]

  • March 5, 2011 at 8:43 pm

    Mark Barnes

    You can hear the whole sorry speech and envelope opening ‘show’ here: http://audioboo.fm/boos/294638-booth

    The person speaking is Stephanie Booth, over the PA, before the game.

    Booth has put up a website here: http://www.wfcsupporters.co.uk/

  • March 6, 2011 at 11:07 am


    From Mark’s link above … “Please indicate that you wish your donation to be gift-aided which allows participating companies to offset against their tax and the WFC to claim 28p in the pound via the governments gift aid scheme” … so buying shares is a donation and the new club structure is a charity? Also interesting to see that the figurehead of chairman is voted on by everybody but the actual power rests with the Board of Directors whose membership is merely influenced by those stumping up £50k and no one else gets a say.

    I’m looking forward to reading the detailed constitution if this ever gets off the ground.

  • March 9, 2011 at 2:50 pm


    So looking at her statement, for just £50,000 among other things you can mingle with the celebrities at events. wow,quick where do I sign.

  • March 10, 2011 at 1:14 pm


    Unfortunately, matters have now moved on again. Predictably, they’ve moved on for the worse.

    The Booth bid, whether good or bad, is now dead in the water. She’s been told by Moss that he doesn’t want a community-based club after all; no, what he wants (his words by the way) is to sell out to the first cash bid.

    That therefore leaves the sour taste that Booth was either a stooge for Moss to take the pressure off him (the fans were building up a good head of steam a few weeks ago), or alternatively that she’s been his patsy to help him achieve much the same end.

    Moss comes over as a buffoon masquerading as a businessman. His ability, however, to manipulate others and constantly get closer to his end game leads one to the unavoidable conclusion that he is actually a clever but evil genius masquerading as a buffoon.

  • May 30, 2011 at 11:06 pm

    Following The Fortunes Of Wrexham « Twohundredpercent

    […] Wrexham’s Ownership: Peering Through The Smoke And Mirrors: Booth’s bid for the club was, it seemed, already approved, to the extent that there was a banner with “Back The Booth” printed upon it hanging from a stand at The Racecourse Ground before the official announcement was due to be made. […]

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